LONDON, Oct. 15 (Reuters) – British singer-songwriter Adele made her much-anticipated musical comeback on Friday, releasing her first new record since the 2015 Grammy-winning album “25”.
The 33-year-old, known for her ballads of breakups and regrets, teased new single “Easy On Me” last week with a short music video.
The song is the first to come off her upcoming fourth album “30,” released in November, which Adele said she recorded to help explain her divorce to her young son.
The clip, which begins with Adele leaving a house with the “For Sale” and “Sold” signs, is a showcase for the Emotional Power Ballad.
In it, the singer appears to be asking for understanding, with lyrics including “Take it easy, baby / I was still a child / I didn’t have the chance to / Feel the world around me”.
She sings while driving, her memories and sheet music swirling around her, and the video takes on warm colors after starting out in black and white.
Adele told fans on Wednesday that she was finally ready to release “30,” which she described as her “roll or die through the most eventful time of my life.”
The singer, who split from charity executive Simon Konecki in 2019, named her albums after landmark ages in her life.
âI was definitely a far cry from what I had hoped to be when I started almost 3 years ago,â she said in a statement.
âQuite the contrary in fact. I rely on routine and consistency to feel secure, I always have.
Fans and music critics have hailed its return, with the song’s video having been viewed over 18 million times on YouTube in the first 10 hours of its release.
British newspaper Telegraph called it “a bare ballad that’s more than music. This wonderful single is what music is for.”
âPolite but never to the point of being soulless, ‘Easy on Me’ is a sharp, plaintive and mature comeback,â wrote The Independent.
Known for hits like “Someone Like You” and “Hello”, Adele is one of the most successful pop artists of all time, topping the charts around the world and winning 15 Grammys as well as an Oscar for song. James Bond movie theme “Skyfall”.
Earlier this month, fans speculated that Adele’s new music was imminent after mysterious “30” signs appeared on buildings around the world.
Reporting by Marie-Louise Gumuchian; Additional reports from Mindy Burrows; Editing by Karishma Singh, Rosalba O’Brien and Mike Collett-White
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